


The Hasselblad has been the camera to which every professional photographer has aspired since at least the 1960s. If this one is still over your head, just move on and you'll see my point. Restrict "Best" to " World's Best," and that's a smaller region. "For God so loved the world, that He gave His only begotten Son."

I'm just trying to show how what's best depends on how you qualify or limit the claim. If this is beyond you, stick with me till we get to cameras. When I have to name the best thing ever, it's hard to top God, or call it The Universe if you prefer. Here are some examples of how this logic works, as well as the current list, explaining the use of weasel words to restrict the class to a smaller number of things in italics: Some people think I call everything the world's best, but pay close attention to the marketing weasel words I use to qualify each, and you'll discover that I use these weasel words to let each product be the best at something very specific.īeing the world's best camera is completely different from being the world's best DSLR, because there are many kinds of cameras other then DSLRs.
